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In this highly connected world retail mobile apps is the best way to enhance your customer’s experience. It enables retailer to deliver highly personalized and improved in shopping experience to your esteemed customers. A growing number of retail customers have already begun using such type of apps in store to redeem their coupon, price comparison, earn loyalty points, view product ratings, reviews and many more. As per the survey many people loves to use retail mobile apps while shopping in a physical store by the above reason.
If we talk in Atlanta from US then retailers from there hire mobile app development companies to build their own mobile apps to derive more in app store sales. This also helps to improve customers shopping experience.
Retail mobile app success story in Atlanta
The home depot is a big retailer in Atlanta, for instance using its mobile app in a way to take a closer interaction between their customers. This app enables you to browse and shop from over a number of products, with the help of mobile apps you can do product comparison, check customers review and ratings search for product by image and make shopping list before buying the product. The new feature of this app also enables you to see exactly where your products are located and how many are left. From planning and purchase to pick up or delivery you can do everything whatever you want.
Nordstorm is another retailer who is using their mobile app for better interaction with their customers. It also enables customers to check things like product availability, colors, size and many more before they arrive to the store. This app also having millions of followers in their social media profiles like Facebook, Linkedin and Twitter.
What you need to do in app development
The key point is to delivering such mobile apps lies between customer’s behavior and their user friendly nature. Your app success depends on understanding the nature of your customers, target user base and how web savvy they are. You need to gathering and analyzing data on what your customer do on your website, where they go, what engages them and what encourage them to stay on your website. Apart from this you need to analyze the average spending time in your mobile website which shows how customers are friendly with your brands.
Social media channels and customers loyalty programs are the key factors which are enough to inform you to what your customers are buying, which product they are interesting more, which promotions and messages work and how much they are addicted in social media trends. Such information can provides a virtual clues that are necessary to design and development of mobile app.
Gathering information on devices users are using to access your mobile website can help you to know for which technology you need to optimize your mobile app. If you want to know your retail mobile app can enhance your customer experience then you need to track the every activity of your customers and need to listen carefully what they are saying and doing while they are in your store through social media or website.
Is there any app for that? Becomes more trending topic among all industry verticals and healthcare industry is one of them. Smartphone’s become more common place and customer spend their more time and more comfortable for many task. Surprisingly, health insurers are also looking to mobile apps to improve the way of communication with their members. According to me mobile platforms present a real opportunity to connect the people whether they are from any industry.
Impact in health insurers
We already seeing especially the emergence of mobile app development Atlanta in different industry verticals and health industry are one of them. One of the main advantages of having a mobile app in health industry is that it provides a great opportunity to connecting with health insures members. It’s truly a new channel.
As per research in United States more than 40 percent people use their Smartphone’s to find something and that number expected to double in next upcoming years. These Smartphone’s work as a mini computer that will be available in the customers pockets. According to me understanding the health insurance is a little bit difficult and their policy may be the complex. Mobile apps help people to empower to better understand their health policy with the click of single button.
How can members use mobile applications?
A mobile app should make it easy to search for healthcare providers and insurers. Also insurers will provide the real time updates on claim status, tools to help members better understand the cost, quality of care, customized health tips for each individual and many type of health tools and trackers. The opportunity of mobile apps in healthcare industry are endless we are just scratching the surface.
How do you see these apps are evolving?
Initially they will be used for the basics. Members can be introduced to using the devices to access their personal health, record, view claims, locate network providers and pharmacies using the device’s internal global positioning system, and to access a virtual identification card. Once the use of mobile technology is accepted and the members are able to let us know how they want to use it and how it can best fit to their needs. For example now the mobile apps can directly read the glucose level and send the readings to the physician. It’s possible that members might see a value in spending a few minutes while they are, for instance, waiting for a bus, to answer health questions that can be used to earn health incentive points or some other financial incentive from their insurer.
Future of mobile apps in this area
There is no question that adaptation of mobile technology, mobile devices and mobile apps are creating fundamentally number of opportunity to engage with the membership. The plans that innovate and win in the space will borrow the best idea from other industries and engage members in the way that websites never could.
Since Apple introduced iPad to market, the different industries has dreamed of embracing tablets and leveraging the innovative technologies and features innate to these types of mobile devices. Due to the ability to get and access information with the simple tips of your finger and carried it around where ever you go is invaluable for those who are working in different industry verticals. The introduction of first truly portable, user friendly and user experience (UX) rich tablet the Apple iPad, a revolutionary device in terms of mobile computing is changing the way in which the different industry verticals operates.
The increasing adoption of iPad including both in the consumer and enterprise world has put pressure in different industry verticals to evolve and truly embrace this new technology. If we talk about the education industry then the overall adaptation of mobile devices including smartphone, iPad and tablet’s by the students, teachers, schools and universities shows the importance of iPad apps . All of these trends totally change the educational environment .
Benefits of adopting iPad app development in education
iPad applications already prove their importance in business industry but if you think that iPad applications only fulfills the demand of business then you are wrong you need to think again. Apps developed specially for education purpose are contributed effectively towards making learning process more convenient and highly interactive. For example in the Middle East there are many schools and universities are already make it compulsory for students to come with their iPad devices for their applications. This type of iPad apps are helping students to make their study more convenient and to improve their overall performance and also help to contribute their overall development.
Here are the few ways which shows the importance of iPad app development services in education industry.
Improve their performance
iPad apps help students in different way and improving productivity is one of them. For example dictionary app for in iPad helps students to find thousands of words synonyms, new words and words references. It definitely helps students productivity and also write ups. This is the one example of iPad apps are helping students to improve their productivity.
Coordination with classmates
iPad apps also help students to make coordination with their classmates which makes possible through its custom build iPad apps. There are many collages that use specific iPad applications to create awareness about campus activities.
Using an iPad apps for the majority educational courses will save the use of massive amount of papers and ultimately be safer for the environment. Test and assignments can be used digitally as opposed to on paper. Eliminating papers is also a cost effective measure for the educational department.
After building mobile app, developers needed to submit it into relevant app stores. At present Apple iTunes, Google play and Amazon store are awesome place to submit your app. Probably people are easy able to find your app if you submit it to featured category.
Are you think that your app is missing out number of downloads by being hard to find online? There are number of reason that your app needed to an online presence.
Present your app on your style
If you feel like that App stores doesn’t do justice with your app. You can try app store optimization and use it as a best app store marketing tool for your app. But only presenting your app icon and screen shot is a kind of limited. Suppose if you build a great app with beautiful design and you shouldn’t the place where you show it to the world more inviting and more convincing. By having a website for your mobile app you are able to make better online presence and show your vision with the app. It also open the doors for you that you want to present your app to the world.According to me your app website gives you a single place to send them information about your app so they can learn more about your app.
Increase user engagements
If you have a website of your app people are easy to find it with in the Google search result. Adding a blog to it, you can easily share how things are evolving with your apps and your app purpose. With having a blog in your website you are also able to Write about things in your app’s field that your future audience is interested in. This is also a way to make is more than just a product page, and people loves to find you come again and also loves to share what you have to say. More good and relevant content into your website makes a chances you have to people finding you on the web.
Not depending too much on others
At present recently google stop displaying direct results which comes from app stores in search engine rankings. If you make sure that your app website comes high in search results when people are looking for your app then those kind of thing affect you much less. It also makes the possibilities that your user able to find your app not only with brand but also most important keywords. Which won’t happened just with your app stores.
Cross promoting platform
You can use your website as a tool for promoting other app or vice versa. If one app gets more success in the website and it gets tons of traffic then you can use it to for promoting other app. You can build web traffic to discover other app. If you have several app for same niche then you need to make a website regrouping those the awesome content you’ll be building will benefit all of your apps.
According to me having an online presence of app with website opens the various doors of promotion. You can promote your web in the way that you want.
Cross platform mobile apps are single code base apps that run on multiple mobile platforms. In order to connect the friends or others cross platform mobile messaging apps give an easy way to connecting them with a lot of fun. In the present time no matter which Smartphone or platform your friend is using, the basic need for connecting people is that apps are able to send and receive messages in the form of pictures, audio notes, video and other formats. Here we are going to discuss about top cross platform mobile messaging apps that help to connect you to the world in your finger tips.
Viver is one of the best free cross platform mobile messaging app, having more than 200 million users and now available in 28 languages. This app is capable to doing all the things that Smartphone users are looking in present time. The app recently added stickers, emotions and snap-chat photo like doodle etc. users can easily set custom made wallpapers for each conversion. Users can easily create and receive high definition quality calls over 3G and 4G networks.
Skype is acquired by Microsoft in 2011, having more than 300 million users and still wider use for cheap calling service. This is one of the best cross platforms messaging app available on multiple mobile platforms and provide video and video calls as well as messaging services. Skype allows free calling facility for one user to another user over 3g and 4g networks and make a strong place over international market.
Facebook messenger is an easy and convenient way to converse with friends and family either over Wi-Fi or cellular network. With the support of push notifications, group conversion it is one of the best messaging option to connect with your friends. Facebook messenger is currently available on blackberry, Android and iPhone devices.
Google hang out
Google plus hangout is a free video chat service from Google which enables one on one chats and group chat with up to 10 people at a time. User can be accessed Google hang outs via desktop computers as well as various mobile platforms. Users also can easily share their photo and emoji for more lively conversion, make their video calls with easy & funnier way and upgrade g-mail chat to the new user experience.
Whats app is one of the famous cross platform mobile messaging app developed by founded by two Americans Brain acton and Jan koum. Currently acquired by Facebook in $19 billion dollar’s and users are able to send billions of instant messages a day for its 450 million users worldwide. This app is capable to run on multiple mobile platforms including. With the use of whats app user can able to send free text messaging, group chat, file sharing and location sharing. Whats apps also enable its users to send voice messages and see last seen message through its last seen indicator.
In the present time lot of people leaving their desktop behind and using more tablets & smartphones. Suppose you have create an apps that getting millions of download in a month. Success right? Its not necessary your app getting right success. In fact according to me downloads no longer measure of your app success. The truth is that most people stop using your app after about a month. Mobile app expert says that customers loyalty about your brands is the most important factor for app success. Every mobile (iPhone) application development services in India need to design your app that keep your user coming back.
In fact many brands that are succeeding on mobile apps takes various advantages of mobile apps functions such as social media,interactivity, real time, location and features to give user a better experience. For example recently Starbucks the leading coffee chain added some features to the app based on customer’s idea such as digital tapping, shake to pay and other features. Digital tipping is a customer’s request by using this feature Starbucks customers will be able to tip in 50 cent, $1 and $2.Based on expert mobile app developers experience here we are going to discuss about few tips which give excellent boost to your app engagement.
Use push notifications to spur engagement
Push notifications with your mobile apps is the best way to make more loyal customers. These notifications are directly sent to customers device from mobile apps to keep the dialog going on between brands and customers. The main purpose of these notifications was to inform the app user that app had been updated or added a new content. According to me these notifications are the best way to engage more customers and get brand loyalty. With these notifications you do not need to contact users every day. In fact, your usage of push should align specifically with the purpose of your app and your usage should depend on user preferences for how and how often they receive notifications. Some example of push notifications.
If we take an example of dictionary app which is one of the most successful app, sends out push notification to the user with words of the day. User operate this app to get the word of the day through push notifications.
Another example of new apps, publisher will make an editorial call for the right amount of push notifications so user get a breaking news on their mobile.
Develop your app to keep in mind with better user experience
User friendly mobile applications are the best way to get more customers. When you build a business case for mobile then you need to know how your user will interact with your brand on mobile before you start to design. Will your customer use your app for quick information such as finding a restaurant or local retail outlet etc. These answer will inform you how you design your app before you start to design your app for maximum user engagement.
Understand user behavior
To track your mobile campaign is truly successful, you need to figure out optimum time and method for messaging your users. You need to track which type of message gets the most response, what times of day is more effective for sending messages and time zones or platform. You also need to find out which platform mostly use your customer for greatest customer engagements.Understanding your user behavior will help you decide how and when to tailor messaging campaigns to specific users or to users meeting certain patterns. This data helps you glean valuable insight to improve your marketing outreach across channels.
In present time, the logistic industry growing on mobility. This is the only industry that needed to manage a huge moment of people and deliveries in air, sea and surface from one location to another. In this type of management, mobile devices and mobile apps plays an important role to capturing a right data, getting a real time information and strong collaboration. This article gives an overview of advantages of mobile adoption in logistic industry and overall impact of mobility in logistics.
Benefits of smartphone in logistic industry
- Real time overview
Smartphone can help in logistic companies to get detail overview in real-time. By the help of smartphone they can easily get instant update about goods inventory that can help to save a lot of money, time and manpower. This means optimum utilization of inventory space and lesser time consumption in manual counting of returned goods.
- Make a better decision
Managers in logistic industry can easily make a better decisions by taking a help from smartphones. They can easily capture and process critical data at the source and circulate it in real time. The circulation of real time data help clients to take informed decision on the go. This gives a opportunity to manage a better overview of business performance and other operations.
- Best resource management
Logistic managers can easily get real time information flow. With the help of smartphone logistic service provider can better manage resource ability usage, monitor employee’s time-sheet, update workers job list, shipment schedules and vehicle routes to accommodate changing scenarios.
- Location based services
Smartphones based on different technologies like GPS which help to track everything. With the help of GPS system logistic companies can easily track their vehicle and shipments. This information can be chancelled across the ecosystem to help various stakeholders get real-time updates and act to evolving situations.
Mobile app development solutions for logistics
- Mobile warehouse management solution
A mobile warehouse management solution will give you a complete command in your warehouse, easily identifying consignments, package and ship items with minimum resource utilization. The mobile app development solution will help you –
- Logistic mobile apps will give you better overview of your warehouse in your mobile screen you can easily see whats going on in your warehouse.
- Minimize the possibilities of errors in shipment identification through scanning.
- Helping packaging on the spot of items by allowing workers to print labels.
- Mobile door delivery solution
Mobile apps can play an important role in your doorstep pick up and delivery services. A custom made mobile app on your worker device will help him to scan product at the customer’s door step. They can easily create a labels, invoices and many things at the customers door step. A door delivery mobile apps can help you :
- Enhance your customers services
- Minimize time to delivery as the shipment
- Minimize the warehouse space use
- Customer servicing solution
With the help of mobile apps logistic companies can meet the demand of modern customers. Mobile apps can also improve customer services and increase their satisfaction level. Custom mobile app for customers can help to give better connectivity between you and your customers. They can easily complaint you it they are not satisfied and you can improve your service easily. A customer service app will help you.
- Enables customers to track the moments of shipments.
- Enables to give feed back and complaints about your address.
- Improve customer satisfaction level.